L'Oreal Professionnel Paris Majirel LIFT- 12.5 (Mahogany Very Light Brown) Hair Color, 49.5 g

What It Does

L'Oreal Professionnel Paris Majirel LIFT 12.5 delivers rich, high-lift mahogany brown color while protecting the hair fiber with Incell™ and Ionène G™. Offering up to three levels of lift without pre-lightening, this professional-grade permanent dye provides reliable grey coverage and vibrant results. Its nourishing formula strengthens hair for a glossy, resilient finish

Up to 3 levels of lift

• 45% more conditioned after color.*
  
• Long lasting color
  

*Vs condition of hair that does not contain IonèneG

Why You'll Love It

Enriched with Ionène G & Incell, Majirel strengthens, protects, and maintains the integrity of the hair.

Whether refreshing dull strands or transforming your base tone, this easy-to-use color offers salon-grade results at home or in the salon. Expect long-lasting color that resists fading, plus measurable improvement in hair condition—up to 45% more conditioned with Ionène G™

Volume/Quantity

Each package contains a 49.5 g tube of Majirel LIFT cream that mixes with developer in a 1:1.5 ratio (49.5 g color to 74 ml developer), delivering ample product for medium to long hair

Developer & Mixing Ratio:

Use Majirel with Oreor developer 30 & 40 volume.

Mix Majirel color with developer in a 1:1.5 ratio.

Follow with Metal Dx hair care range for long lasting color & less breakage.

Hair Type/Concerns

Ideal for natural or colored hair at base levels 1–5 seeking a dramatic yet vibrant mahogany lift. Designed for those with grey coverage needs or seeking multi-tone highlights without bleaching. Suitable for all hair types, enhancing softness and shine

Certification or Claims

Formulated under L'Oreal’s professional standards with sustainable packaging. Clinically tested on 100% grey coverage needs. Contains Incell™ and Ionène G™ to reinforce fiber and deliver 45% more conditioning

Features and Benefits

• High-lift color that lightens up to three levels without pre-bleaching

• 100% grey coverage with rich mahogany tone

• Conditioning formula leaves hair glossy and strong

• Long-lasting color that resists fading wash after wash

Ingredients

Aqua / Water Cetearyl Alcohol Ammonium Hydroxide Oleth-30 Hexadimethrine Chloride Oleic Acid Oleyl Alcohol 4-Amino-2-Hydroxytoluene P-Aminophenol Ascorbic Acid Sodium Metabisulfite Ethanolamine 2-Methyl-5-Hydroxyethylaminophenol 2-Oleamido-1,3-Octadecanediol P-Phenylenediamine Edta Parfum / Fragrance

Key actives include Incell™ and Ionène G™—L'Oreal’s exclusive complexes that strengthen hair from within. The color base delivers long-lasting pigment while maintaining pH balance. (Full ingredient list available on packaging.)

Ingredient Benefits

• Incell™ & Ionène G™: Reinforce and protect hair fiber for healthier strands

• High-lift dyes: Brighten hair up to three levels and create luminous depth

• Gentle emollients: Infuse softness and shine while maintaining hair health 

How to Use It

Preparation.

• Wear suitable disposable gloves
• Choose the right Oreor developer from 20, 30 & 40 volume
• For each application, mix the same amount of Majirel colour and Oreor oxydant in the ratio - 1:1.5
• Do not use metallic tools (clips, comb, etc.)
• Mix together with a whisk until a homogenous texture is obtained

Application.

• Apply to the root area generously to ensure excellent grey coverage and, if necessary, the lengths and ends
• Development time: 35 min
• Please do not add water
• Development time starts at the end of the root’s application

Emulsion & Rinsing.

• After the development time, emulsify very gently for a few moments/li>
• Rinse hair well after the development time
• Finish with the Metal Dx shampoo & mask

Claimed Results

Achieve vibrant, long-lasting mahogany tones with full grey coverage and up to 45% improved conditioning and shine.